Hi everyone,
I’m reaching out because I’m really struggling to understand what’s happening with my app’s review status.
My app was successfully approved and published with:
Version 1.0 on May 12, 2025
Then updated to 1.1 on May 18, 2025
Everything was going smoothly — users were engaging, and within the last 20 days alone, in-app purchases totaled $2,100.
However, when I submitted a new summer update (with fresh features and an in-app event), both:
Version 1.2 and
Version 2.1
...were rejected under guideline 4.3(A) – Spam.
This is incredibly confusing because:
My app has a completely original design and functionality
It provides distinctive value and content
There is real user activity and sales
I tried everything — submitted explanations, requested a manual review, even scheduled a Webex meeting with Apple. But the meeting was vague, and I still haven't received any concrete details on what exactly violates 4.3(A). Everything just refers back to "not complying with Apple's guidelines" without specifying how.
🆘 App ID: 6744330283
Has anyone faced something similar? Does anyone have insight on how to move forward or how to escalate this issue for a proper manual review?
Any advice or help would be greatly appreciated.
Thanks in advance, Bao Duy
